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Media

Group 147

 

Targeted Media
To Drive Growth

We believe that effective media strategies are key to successful marketing campaigns. Our Media Services are designed to help you leverage the full power of various media channels, from Broadcast Media to Print & Outdoor, Digital Advertising, Search Engine Marketing, and Measurement & Analytics.

ALL MEDIA, MERIT BASED…ALWAYS!
With the customer being our focus, we believe there is only one genuine position to take.

OMNI CHANNEL, VENDOR NEUTRAL
We plan, negotiate and buy on merit harnessing the power of the world’s leading tech partners.

No ad banks. No annual deals. No predetermined thresholds.

TRULY INTEGRATED OUTCOME
We lead with strategy and have full service capabilities to develop the ideal solution, no matter what the media.

Operating as an extension of our client's marketing resource, and in some cases as a wholly outsourced team.

Our Media services:

Broadcast Media

Broadcast Media Strategy Planning & Buying

FTA, Pay, Radio – Ad Placement, In Program Integration, Activation, Rights Negotiation, PR

The broadcast media landscape offers boundless opportunities to reach your audience. Co.gency specialises in Broadcast Media Strategy (including Planning & Buying), covering Free-to-Air (FTA), Pay TV, and Radio.

Our experts ensure your brand's message shines across the airwaves, handling everything from strategic ad placement to in-program integration, activation, rights negotiation, and PR.

Print, Outdoor & Cinema

Print, Outdoor & Cinema

Magazines, Press, POS, Retail, Large Format, Cinema, Transit, Digital Outdoor, Programmatic

We know that print and outdoor media remain influential avenues for reaching your audience. Our Print & Outdoor services encompass Magazines, Press, POS (Point of Sale), Retail, Large Format, Cinema, Transit, Digital Outdoor, and Programmatic campaigns.

We design compelling strategies and execute flawlessly to ensure your message captivates both online and offline audiences.

Digital Advertising

Digital Advertising

Social, Programmatic & Display, Dynamic, Behavioural, Contextual, Native, Mobile, Cross-Device

In the digital age, a strong online presence is a must. Co.gency excels in Digital Advertising, including Social, Programmatic & Display, Dynamic, Behavioural, Contextual, Native, Mobile, and Cross-Device campaigns.

We tailor strategies that resonate with your audience across various digital platforms, ensuring maximum engagement and return on investment.

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SEM

Search Engine Marketing, Strategy, Implementation, Measurement, Analysis & Reporting

Being visible in search results is essential for your success. Our SEM services are not just about running campaigns; they're about crafting strategies that drive results.

We specialise in SEM strategy development, precise implementation, and meticulous measurement, analysis, and reporting.

With us, your brand will rise to the top of search engine results, ensuring that your audience finds you when they need you the most.

_PR

PR

Strategy, Press Releases, Syndicated Media Release

In a world where every word matters, public relations are the instrument to amplify your brand's narrative.

At Co.gency, we take PR to the next level, crafting dynamic strategies, impactful press releases, and orchestrating syndicated media releases. We're not just telling your story; we're catapulting it to the forefront of your industry, ensuring your brand's presence shines brilliantly in the media landscape. Our PR services are your ticket to transforming your brand's identity and making your message resonate with your audience. Let's write the story of your brand's success, together.

At Co.gency, we don't just talk about delivering results; we make it happen.

Discover what our clients have to say and dive into the real-world impact through our Media Case Studies.

Your brand's success story awaits, and we’re here to write the next chapter with you.

What Clients say about us

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Kylie Hannah

General Manager Membership, Brisbane Racing Club

Before our ticketing and loyalty systems were siloed, leaving us blind to valuable insights about our members. But Co.gency's team came in and completely transformed things using HubSpot.

Now we have a clear picture of member engagement, allowing us to personalise experiences and drive revenue like never before.

Their data-driven approach has been a game-changer. We've seen a significant increase in member satisfaction thanks to targeted offers and improved ticketing convenience. Plus, their insights have helped us identify new revenue opportunities, leading to a measurable boost in our bottom line.

3-1

Jon Fleming

Industree Group

A strategic approach that focuses on building a strong brand identity, fostering emotional connections with your customers, and creating a unique brand experience will increase brand loyalty and advocacy, and drive long-term success for your business.

2-1

Linda Hannah

Asia Pacific General Manager of Marketing, Caesarstone

Co.gency have identified and clearly articulated many of the key issues and challenges we are currently facing. I am blown away by the work. I am so pleasantly surprised by this, just WOW!

4-1

Craig Murphy

ANZ Senior Brand Manager, 3M FUTURO

A simpler way for customers to find the right support or brace they need in under 30 seconds. “’Find My Fit’ was an insight driven initiative by our advertising agency Co.gency, who delivered the experience from idea, into production, right through to execution.

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James Pearson

Chief Executive Officer, 30 Seconds

While we’ve established a strong footprint within hardware retailers, the task has now turned to cementing 30 SECONDS as the go-to outdoor cleaner in the minds of Aussie consumers. Co.gency developed a solid media strategy that explored a range of media options to find the right balance of reach and impact for the creative platform.

6-1

Luciano Llorens

Head of Marketing, eToro

Co.gency has the specialist skills we need to leverage our sponsorship opportunities and media requirements.  Their strategic conceptual thinking has also helped us define our course and localise our brand here in Australia, making them the perfect agency partner for eToro.

7-1

Tony Partridge

CEO, Brisbane Racing Club

Co.gency perfectly understood our strategic challenges. They captured the spirit and excellence of racing while showing how it permeates through our broader hospitality, events and member experience offering.

Co.gency case studies

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Transforming membership experience
By Co.gency Group

 

Dive into this case study to explore how we enhanced Brisbane Membership experience with HubSpot.

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